Google updates advanced location options for Performance Max campaigns
Advertisers will be able to exclude specific locations for campaigns with a Google Merchant Center feed only.
Nicole Farley is the founder of Web Sprout, an inbound marketing agency. She formerly was PPC Editor for Search Engine Land (from 2022-2023), covering paid search, paid social, Google Analytics and more. In addition to being a Marine Corps veteran, she has an extensive background in digital marketing, an MBA and a penchant for true crime, podcasts, travel, and snacks.
Advertisers will be able to exclude specific locations for campaigns with a Google Merchant Center feed only.
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