SearchCap: The Day In Search, July 31, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Helping Or Hurting: The Debate Over Google+ Local It’s been two months now since Google replaced Google Places with Google+ Local. The reactions thus far have been mixed: SEOs hailed it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Helping Or Hurting: The Debate Over Google+ Local
It’s been two months now since Google replaced Google Places with Google+ Local. The reactions thus far have been mixed: SEOs hailed it as a revelation for small businesses, while consumers were left scratching their heads over the new Zagat system. Google+ Local has the potential to be everything this column is about: the intersection […]
- Intent, Content & Spamming – Is There A Difference?
The difference between intent and content is what Google is missing. Keywords at their most basic level are what we use to communicate, and if you think back to those COM 101 days, you’ll remember that the way it works is our thoughts are encoded in our brains into words, those words are spoken or […]
- NBC Olympics Executive’s Email Wasn’t “Widely Available” In Google
The interwebs are all a flutter over how a critic of NBC’s Olympic coverage had his Twitter account suspended after tweeting the email address of the executive in charge of that coverage. It was private, said Twitter. Public to anyone with Google, said journalist Guy Adams, whose account was suspended. Actually, from what I can […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Twitter Apologizes, Admits One Department Helped NBC Get Journalist’s Account Suspended
- Google Nabs Wildfire Social Marketing Platform For Reported $250 Million
- Why Adams & Not Others: Twitter’s Suspension Of Journalist’s Account In #NBCFail Flap Raises Questions
- Chick-Fil-A’s Brand Image Suffers In Wake Of Family Definition Controversy
- The Dog Days Of Summer
- Eyetracking Study Underscores Facebook’s Mobile Ads Challenge
- What To Do When 87.5% More Queries Are Blocked: Coping With Firefox 14
- Upgrades To Google Analytics Content Experiments
- ‘Cashtag’ Ticker Symbols On Twitter Now Send Users To Search Results
- Ross Levinsohn Walks Out Yahoo’s Door With More Than $5.3 Million In Cash And Equity
- Firm Claims 80% Of Facebook Ad Clicks Were From Bots
Search News From Around The Web:
Applications & Portal Features
- Gmail iOS app updated with smoother animations & the ability to save picture attachments, 9to5google.com
Business Issues
- Yandex Announces Second Quarter 2012 Financial Results, Yandex Company
Link Building
- Getting Buy In For Link Building, distilled
- Link Building for Local Search, Search Engine Watch
Local, Maps & Mobile
- At your service: planned NYC subway changes now in Google Maps, Google LatLong
SEM Industry
- Interview with SEO expert & master interviewer, Eric Enge, SEO Copywriting
- Larry Kim from WordStream Shares his Story with BristolSEO.com, BristolSEO.com
SEO & SEM
- 5 Ways Microsoft adCenter beats Google AdWords, PPC Hero
- Getting SMART with SEO Strategy, Search Engine Journal
- Rumor: A Google Penguin Refresh Underway?, Search Engine Roundtable
- SEO: Should You Exact Match Domains Or Not?, Search Engine Roundtable
Social Media
- Facebook introducing ‘save for later’ feature, The Verge
- Facebook Unleashes Powerful Marketing Tool: Page Post Targeting By Age, Gender, and More, TechCrunch
- Social Media Overwhelm: Tools that Make a Difference, Certified Knowledge
Video, Music & Image Search
- Google Images Strict SafeSearch Returns Porn While Moderate Does Not, Search Engine Roundtable
Web Analytics
- Appsfire Buys iOS and Mac App Tracking Tool Appstatics, thenextweb.com
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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