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The data is in from the tracking tools and here is what these tools are showing with the latest Google algorithm update.
Google will soon rollout a change to its search ranking algorithm that may prove to be one of the most significant changes in over a decade.
SEO is like ice cream; there are lots of flavors, but some (like Grey Poupon) should be avoided. It's the same with select SEO advice.
Here's how Google's approach to consensus ties in with its quality raters guidelines – and why it matters for SEOs now and in the future.
Find out why, and how, it happened – and whether that Discover visibility will remain over the long-term, in this case study.
Learn the relationship between entities and expertise, authority and trust, or E-A-T evaluation of authors, publishers and companies.
The new product reviews update looks for in-depth analysis, actual product use, unique information and comparable product coverage.
What is a broad core algorithm update? Learn the complete history of Google's core updates, what they are, and what's important for SEO.
From RankBrain, Neural Matching, BERT and MUM - here is how Google uses AI for understanding language for query, content and ranking purposes.
Despite supply chain challenges, U.S. consumers spent more than $204 billion online this holiday season.
Why does Google tip us off to search updates with minor ranking impacts but surprise us with the major ones?
It is the updates Google does not give us huge lead time to prepare for that impact the rankings the most, like the core updates, the Penguin and Panda updates from the past and most of the updates that go unconfirmed or unannounced.
Google updates its algorithms all the time, which leaves many marketers playing catch-up. At SMX Next, Crystal Carter shared how to be proactive when facing these changes.
Google had a busy year of search algorithm updates in 2021, but some might question the timing of many of those updates during an already super stressful year.